Business Administration (M.B.A.) - Public Relations

Business Administration (M.B.A.) - Public Relations

Important: This degree plan is effective for those starting this degree program in fall 2024 through summer 2025. This degree plan will remain in effect for students who do not break enrollment or who do not change degree programs, concentrations, or cognates.

Core Courses
BUSI 520Strategic Marketing Management3
BUSI 530Managerial Finance3
BUSI 561Legal Issues in Business3
BUSI 600Business Research Methods3
BUSI 601Accounting for Decision Making3
BUSI 604International Business3
BUSI 610Organizational Design and Structure3
BUSI 620Global Economic Environment3
BUSI 642Contemporary Issues in Human Resource Management3
BUSI 650Operations Management3
BUSI 690Policy and Strategy in Global Competition3
Total Hours33
Public Relations Cognate
COMS 560Communication and Conflict3
STCO 532Media Technologies & Communication Strategies3
STCO 658Strategic Communication Campaigns for the Digital Age3
Choose three credit hours of the following:3
Organizational Behavior
Servant Leadership
Leadership Theory
Leading Organizational Change
Environment of International Business
Global Financial Markets
Developing Global Markets
Marketing Promotions
Supply Chain Management
Marketing Research
Workforce Planning and Employment
Human Resources Development
Compensation Management
Advanced Project Management I
Advanced Project Management II
Global Project Management
Total Hours12

All applicable prerequisites must be met

Graduation Requirements

  • Complete 45 total hours
  • A maximum of 50% of the program hours may be transferred if approved and allowable, including credit from an earned degree from Liberty University on the same academic level
  • 3.0 GPA
  • No more than two grades of C may be applied to the degree (includes grades of C+ &C-)
  • No grade of D or below may be applied to the degree (includes grades of D+ & D-)
  • Liberty University course work that is more than 10 years old may not be applied towards this degree. Students are required to repeat the course if it has exceeded the age limit.
  • Degree must be completed within 5 years
  • Submission of Degree Completion Application must be completed within the last semester of a student’s anticipated graduation date

Program Offered in Resident & Online Format

Plan of Study Grid
First SemesterHours
BUSI 520 Strategic Marketing Management 3
BUSI 600 Business Research Methods 3
BUSI 642 Contemporary Issues in Human Resource Management 3
 Hours9
Second Semester
BUSI 604 International Business 3
BUSI 620 Global Economic Environment 3
COMS 560 Communication and Conflict 3
 Hours9
Third Semester
BUSI 530 Managerial Finance 3
BUSI 601 Accounting for Decision Making 3
STCO 532 Media Technologies & Communication Strategies 3
 Hours9
Fourth Semester
BUSI 610 Organizational Design and Structure 3
BUSI 650 Operations Management 3
STCO 658 Strategic Communication Campaigns for the Digital Age 3
 Hours9
Fifth Semester
BUSI 561 Legal Issues in Business 3
BUSI 690 Policy and Strategy in Global Competition 3
Elective 1 3
 Hours9
 Total Hours45
1

​Choose one course from the following: BMAL 500, BUSI 502, BUSI 503, BUSI 504, BUSI 605, BUSI 606, BUSI 607, BUSI 612, BUSI 613, BUSI 614, BUSI 643, BUSI 644, BUSI 645, BUSI 680, BUSI 681, or BUSI 682.

Oval 1AudioBackArrowCloseShapeFill 1ArrowShapeArrowMenuMagnifying GlassShapeVideoWordmark WTC simple light Created with Sketch.