Strategic Communication (M.A.) - Public Relations

Strategic Communication (M.A.) - Public Relations

Important: This degree plan is effective for those starting this degree program in fall 2024 through summer 2025. This degree plan will remain in effect for students who do not break enrollment or who do not change degree programs, concentrations, or cognates.

Core Courses
STCO 526Strategic Storytelling3
STCO 532Media Technologies & Communication Strategies3
STCO 533Video, Social & Mobile Promotion3
STCO 534Strategic Media Analysis3
STCO 546Effective Media Analysis3
STCO 550Best Practices: Transforming the Digital Organization3
STCO 622Organizational Communication Theory and Practice3
STCO 681New Beginnings: Research, Insight, and Application3
Total Hours24
Public Relations Cognate
COPR 510Public Relations Writing3
COPR 515Public Relations Planning 3
COPR 610Communicating Organizational Change3
Total Hours9

All applicable prerequisites must be met

Graduation Requirements

  • Complete 33 hours
  • A maximum of 50% of the program hours may be transferred if approved and allowable, including credit from an earned degree from Liberty University on the same academic level
  • 3.0 GPA
  • No more than two grades of C may be applied to the degree (includes grades of C+ & C-)
  • No grade of D or below may be applied to the degree (includes grades of D+ & D-)
  • Degree must be completed within 5 years
  • Submission of Degree Completion Application must be completed within the last semester of a student's anticipated graduation date

Program Offered in Online Format

Plan of Study Grid
First SemesterHours
STCO 526 Strategic Storytelling 3
STCO 532 Media Technologies & Communication Strategies 3
STCO 550 Best Practices: Transforming the Digital Organization 3
Second Semester
COPR 510 Public Relations Writing 3
STCO 533 Video, Social & Mobile Promotion 3
STCO 546 Effective Media Analysis 3
Third Semester
COPR 515 Public Relations Planning 3
STCO 534 Strategic Media Analysis 3
STCO 681 New Beginnings: Research, Insight, and Application 3
Fourth Semester
COPR 610 Communicating Organizational Change 3
STCO 622 Organizational Communication Theory and Practice 3
 Total Hours33
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